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Acculturation and the influence of ethnicity on market orientation of African and Caribbean companies in Britain

Kirby, Audrey and Blankson, Charles and Omar, Ogenyi (2003) Acculturation and the influence of ethnicity on market orientation of African and Caribbean companies in Britain. The Service Industries Journal, 23 (4). pp. 81-97. ISSN 1743-9507 [Business and Administrative studies > Marketing not elsewhere classified]
 
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