Buckley, Chitra (2011) References to the past: the role of heritage and cultural values in fashion branding. In: 13th Annual Conference for the International Foundation of Fashion Technology Institutes: Fashion between heritage and innovation luxury , 13-14 April 2011, Paris, France. [Fashion > Fashion History & Theory
Creative Arts and Design > Clothing/Fashion Design
Business and Administrative studies > Fashion Management]
Creative Arts and Design > Clothing/Fashion Design
Business and Administrative studies > Fashion Management]
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| Creators: | Buckley, Chitra |
|---|---|
| Description: | Paper presented in the 'Brands and Heritage' section of the international conference seminar. |
| Type of Research: | Conference, Symposium or Workshop Item (Paper) |
| Additional Information (Publicly available): | Related KEYNOTE: How fashion brands handle their heritage: Florence Muller |
| Keywords/subjects not otherwise listed: | Creativity, fashion brand, heritage, brand values, cultural values, Topshop, cultural, symbolic and social capital |
| Your affiliations with UAL: | Colleges > London College of Fashion |
| Date: | April 2011 |
| Event Location: | Paris, France |
| Projects or Series: | Research Outputs Review (April 2010 - April 2011) |
| ID Code: | 4567 |
| Deposited By: | Prerna Bhatt |
| Deposited On: | 26 Jan 2012 10:47 |
| Last Modified: | 26 Jan 2012 10:47 |
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