Cosford, Rachel and Knobbs, Karinna (2014) Consumers and Co-Creation: A Discussion on How Fashion Brands use ‘Co-creation’ as a Business Strategy. In: Global Fashion Management Conference, 13-15 February 2014, London, UK.
| Type of Research: | Conference, Symposium or Workshop Item |
|---|---|
| Creators: | Cosford, Rachel and Knobbs, Karinna |
| Official Website: | http://www.gamma20.org/03Resources/html/gfmc_more.htm |
| Keywords/subjects not otherwise listed: | Fashion Marketing & Management |
| Your affiliations with UAL: | Colleges > London College of Fashion Research Groups > Management and Marketing |
| Date: | 15 February 2014 |
| Funders: | UAL |
| Event Location: | London, UK |
| Date Deposited: | 23 Jun 2014 10:26 |
| Last Modified: | 23 Jun 2014 10:26 |
| Item ID: | 6897 |
| URI: | https://ualresearchonline.arts.ac.uk/id/eprint/6897 |
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