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UAL Research Online

Items where Author is "Stavros:Constantino::"

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Cooper, Tony and Stavros, Constantino and Dobele, Angela (2019) Domains of Influence: Exploring Negative Sentiment in Social Media. Journal of Product and Brand Management. ISSN 1061-0421

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Cooper, Tony and Stavros, Constantino and Dobele, Angela (2017) Brand Response to Consumer Backlash in Social Media: A Typology. In: ANZMAC 2017, 4 - 6 December 2017, RMIT University, Melbourne.

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Cooper, Tony and Stavros, Constantino and Dobele, Angela (2016) Managing the Paradox of Growth in Brand Communities Through Social Media. In: ANZMAC 2016, 5 - 7 December, 2016, University of Canterbury, Christchurch, New Zealand.

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Cooper, Tony and Stavros, Constantino and Dobele, Angela (2015) Shut Up and Take My Money: Engaging Facebook Communities to Build the Brand Narrative. In: ANZMAC 2015, 30 November - 2 December 2015, The University of New South Wales, Sydney, Australia.

This list was generated on Thu Mar 28 15:17:55 2024 GMT.