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UAL Research Online

At one remove from reality: Style bloggers and outfit posts

Findlay, Rosie (2012) At one remove from reality: Style bloggers and outfit posts. The Australasian Journal of Popular Culture, 1 (2). pp. 197-208. ISSN 2045-5852

Type of Research: Article
Creators: Findlay, Rosie

In recent years, the outfit post- a defining feature of personal style blogs- has changed the seeing and being seen of dressing. What was once primarily a corporeal and temporal social practice has developed into a performed virtual reality in which style bloggers literally fashion their identity on their blogs. Style blogs thus become both the space in which bloggers realize their own fashioned self and the site at which their readers experience them as stylish. These blogs have become a place for the display of the new and a realization of the imaginary, as well as a record of 'what I wore'. This article explores the phenomenon of outfit posts, focusing on the interanimation therein between bloggers' styled selves and their clothing. Central to this discussion will be a consideration of the ways that outfit posts are both performative and expressive presentations of self.

Official Website: http://www.intellectbooks.co.uk/journals/view-Article,id=11988/
Additional Information (Publicly available):

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Keywords/subjects not otherwise listed: style blogs, outfit posts, fashion, style, fashion photography, online embodiment
Publisher/Broadcaster/Company: Intellect
Your affiliations with UAL: Colleges > London College of Fashion
Research Groups > Historical and Cultural Studies
Date: 2012
Digital Object Identifier: 10.1386/ajpc.1.2.197_1
Date Deposited: 08 Jul 2016 16:19
Last Modified: 28 Apr 2017 06:16
Item ID: 10069
URI: https://ualresearchonline.arts.ac.uk/id/eprint/10069

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