When Advertising Scores: What Makes An Ad Stand Out From The Crowd During A Major Sporting Event?

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Jackson, Joe (2022) When Advertising Scores: What Makes An Ad Stand Out From The Crowd During A Major Sporting Event? Makers Magazine: Real Insight Into Global Production, 9.

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When Advertising Scores: What Makes An Ad Stand Out From The Crowd During A Major Sporting Event? (Downloa ... (2MB)

Type of Research:	Article
Creators:	Jackson, Joe
Description:	Journalistic article about new forms of advertising strategies during major sporting events, written for the Cannes 2022 Edition of makers magazine: Real Insight Into Global Production. Full version available online: https://www.thelocationguide.com/makers
Official Website:	https://issuu.com/thelocationguide/docs/makers09_digital_final_?fr=sYzY5NTM3NTk1MDY&utm_source=TLGwebsite
Your affiliations with UAL:	Colleges > London College of Communication Research Groups > Sonic Screen Lab
Date:	17 May 2022
Date Deposited:	24 Jul 2026 15:16
Last Modified:	24 Jul 2026 15:16
Item ID:	27475
URI:	https://ualresearchonline.arts.ac.uk/id/eprint/27475
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When Advertising Scores: What Makes An Ad Stand Out From The Crowd During A Major Sporting Event?