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UAL Research Online

Perplexity and Strategy: Moving towards an enrollment advantage paradigm

Gander, Jonathan (2010) Perplexity and Strategy: Moving towards an enrollment advantage paradigm. In: Managing in Changing Times: A Guide for the Perplexed Manager. Sage Publications Pvt. Ltd., New Delhi, pp. 261-278. ISBN 9788132102335 (Paperback) 9788132104902 (Ebook)

Type of Research: Book Section
Creators: Gander, Jonathan

The perplexity inducing dominance of prescriptive strategy models is the target of an enrollment advantage paradigm. The application of Actor-Network Theory in strategy involves a move from a 'ties that bind' view of networks and competitive advantage to a 'ties that (per)form'. It is not essentialist accounts of individual motivation or the power of immutable economic laws that guide organizations; their interests are constructed pan-relationally by an actor-network.

Official Website: http://www.uk.sagepub.com/booksProdDesc.nav?prodId=Book234697
Publisher/Broadcaster/Company: Sage Publications Pvt. Ltd.
Your affiliations with UAL: Colleges > London College of Fashion
Date: 2010
Date Deposited: 15 May 2015 18:03
Last Modified: 15 May 2015 18:03
Item ID: 7913
URI: https://ualresearchonline.arts.ac.uk/id/eprint/7913

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