Salazar Espinoza, Elihu and Mair, Carolyn (2016) Store Brands Vs Foreign Brands: The importance of branding for local brands in emerging markets. In: The British Psychological Society Annual Conference, 26-28 April 2016, Nottingham, UK.
Store Brands Vs Foreign Brands: The importance of branding for local brands in emerging markets. (Abstract ... (102kB) |
Type of Research: | Conference, Symposium or Workshop Item |
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Creators: | Salazar Espinoza, Elihu and Mair, Carolyn |
Description: | Purpose: Background: Conclusions: |
Official Website: | https://www.bps.org.uk/events/conferences/annual-conference-2016 |
Your affiliations with UAL: | Colleges > London College of Fashion |
Date: | 28 April 2016 |
Event Location: | Nottingham, UK |
Date Deposited: | 18 May 2016 15:53 |
Last Modified: | 18 May 2016 15:53 |
Item ID: | 9287 |
URI: | https://ualresearchonline.arts.ac.uk/id/eprint/9287 |
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