Hitsville UK: punk in the faraway towns

This was an exhibition of UK punk rock record sleeve design across the period 1976-1984, and consisted of a wide range of record sleeves grouped by punk and post punk sub-genres, and a large format exhibition timeline mapping the chronology and geography of the graphic evolution of punk within this timeframe, using seven inch single sleeves as a representative case study for analysis. This was accompanied by a range of interactive and sound installations allowing users to view the production details of each sleeve and to hear the music on the records.

The research consisted of a detailed analysis of ‘quintessentially punk artefacts’, the seven-inch ‘picture’ record sleeves associated with UK Punk. New perspectives on their production and their graphic characteristics including any recurring visual tropes or pictorial devices and the use of a DIY aesthetic were created.

The period covered was c.1976-1984. Two important aspects of the research methodology were, firstly, to consider the graphic design of the record sleeves through the prism of the complex sub-cultural codes that were characteristic of UK Punk at this period and, secondly, to view these graphic artefacts as indissoluble from the UK Punk’s musical language. An additional feature of the research was the mapping of the diaspora of UK Punk form London, Manchester and other large cities to ‘the faraway towns’ by means of a visual matrix that demonstrated a widening geographic spread of seven-inch single production during much of period.

The exhibitions which were slightly different in each venue, celebrated the wide range of graphic approaches adopted and redressed the balance of recent punk accounts which focus on the short-lived activities of UK Punk’s early years.

Together with the visual matrix and real-size reproductions of a wide range of graphic material, the research resulted in an exhibition catalogue package that included three reversible posters, and an interactive web-based resource which links the seven-inch sleeve to its key musical track.

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