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Consumers and Co-Creation: A Discussion on How Fashion Brands us ‘Co-creation’ as a Business Strategy

Cosford, Rachel (2013) Consumers and Co-Creation: A Discussion on How Fashion Brands us ‘Co-creation’ as a Business Strategy. In: Fashion: Now & Then: Meaning, Media & Mode, 3-5 October 2013, New York, USA.

Type of Research: Conference, Symposium or Workshop Item
Creators: Cosford, Rachel
Official Website: http://fashionnowandthen.blogspot.co.uk/
Keywords/subjects not otherwise listed: Fashion Marketing & Management
Your affiliations with UAL: Colleges > London College of Fashion
Research Groups > Management and Marketing
Date: 5 October 2013
Funders: UAL
Event Location: New York, USA
Date Deposited: 23 Jun 2014 14:55
Last Modified: 19 Feb 2026 10:37
Item ID: 6896
URI: https://ualresearchonline.arts.ac.uk/id/eprint/6896

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