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Rieple, Alison and Haberberg, Adrian and Gander, Jonathan (2005) Hybrid Organizations as a Strategy for Supporting New Product Development. Design Management Review, 16 (1). pp. 48-55. ISSN 1948-7169 (Online)
| Type of Research: | Article |
|---|---|
| Creators: | Rieple, Alison and Haberberg, Adrian and Gander, Jonathan |
| Description: | Alliances between large, well-established corporations and highly creative small companies or consultancies can be an effective method for promoting innovation. |
| Official Website: | http://onlinelibrary.wiley.com/doi/10.1111/j.1948-7169.2005.tb00007.x/abstract |
| Publisher/Broadcaster/Company: | Wiley Interscience |
| Your affiliations with UAL: | Colleges > London College of Fashion |
| Date: | 10 June 2005 |
| Digital Object Identifier: | 10.1111/j.1948-7169.2005.tb00007.x |
| Date Deposited: | 15 May 2015 18:08 |
| Last Modified: | 15 May 2015 18:08 |
| Item ID: | 7914 |
| URI: | https://ualresearchonline.arts.ac.uk/id/eprint/7914 |
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