Tools
Tools
Kolakis, Demetra (2015) X Marks the Spot. In: Fashion Colloquia Shanghai, 21-22 April 2015, Donghua University, Shanghai, China.
| Type of Research: | Conference, Symposium or Workshop Item |
|---|---|
| Creators: | Kolakis, Demetra |
| Description: | This study explores the meaning and usage of branded spaces and atmospheric strategies and those who experience the fashion environment. The aim of this research is to investigate the area between digital and physical retail space by evaluating the enhanced engagement between consumers and brands. |
| Official Website: | http://scf.dhu.edu.cn/FC2015/index.html |
| Your affiliations with UAL: | Colleges > London College of Fashion |
| Date: | 21 April 2015 |
| Event Location: | Donghua University, Shanghai, China |
| Date Deposited: | 25 Aug 2015 15:53 |
| Last Modified: | 25 Aug 2015 16:17 |
| Item ID: | 8539 |
| URI: | https://ualresearchonline.arts.ac.uk/id/eprint/8539 |
Repository Staff Only: item control page | University Staff: Request a correction