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Items where Author is "Martinec:Radan::"
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2004
Number of items:
1
.
2004
Grayson, Kent
and
Martinec, Radan
(2004)
Consumer Perceptions of Iconicity and Indexicality and Their Influence on Assessments of Authentic Market Offerings.
Journal of Consumer Research, 31 (2). pp. 296-312.
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