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Items where Author is "Mishra:Aditya Shankar::"
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2023
Number of items:
1
.
2023
Banerjee, Arnab
and
Dutta, Tanusree
and
Mishra, Aditya Shankar
(2023)
Value-based nudging of ethnic garments: a conjoint study to differentiate the value perception of ethnic products across Indian Markets.
Journal of Fashion Marketing and Management, 27 (4). pp. 612-631. ISSN 1361-2026
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