Alexander, Bethan and Alburquerque, Orquidea (2014) Theatricality .v. simplicity: The impact of Fashion Window Displays on Consumers’ Affective response. In: 2nd International Colloquium on Design, Branding and Marketing, 9-10 December 2014, Nottingham Trent University, UK.
| Type of Research: | Conference, Symposium or Workshop Item |
|---|---|
| Creators: | Alexander, Bethan and Alburquerque, Orquidea |
| Description: | Paper presented at 2nd International Colloquium on Design, Branding and Marketing, 9-10th December 2014, Nottingham Trent University. |
| Your affiliations with UAL: | Colleges > London College of Fashion |
| Date: | 9 December 2014 |
| Related Websites: | https://www4.ntu.ac.uk/nbs/news_events/icdbm_2014/call_for_papers/index.html, https://www.bam.ac.uk/civicrm/event/info?reset=1&id=40 |
| Related Websites: | |
| Event Location: | Nottingham Trent University, UK |
| Date Deposited: | 06 Sep 2016 10:54 |
| Last Modified: | 06 Sep 2016 10:54 |
| Item ID: | 10283 |
| URI: | https://ualresearchonline.arts.ac.uk/id/eprint/10283 |
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