Alexander, Bethan (2022) Fashion’s Experiential Convergence: Reconceptualising the Physical Store Within Omnichannel Retailing as Experiential Retail Territories. PhD thesis, Manchester Metropolitan University.
Type of Research: | Thesis |
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Creators: | Alexander, Bethan |
Description: | A PhD by published work. |
Keywords/subjects not otherwise listed: | Customer experience, Omnichannel retailing, Retail territories, Fashion |
Your affiliations with UAL: | Colleges > London College of Fashion |
Date: | February 2022 |
Date Deposited: | 13 Apr 2022 14:42 |
Last Modified: | 13 Apr 2022 14:42 |
Item ID: | 17977 |
URI: | https://ualresearchonline.arts.ac.uk/id/eprint/17977 |
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