Strategic Planning and Implementation

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Gee, Liz and Roncha, Ana (2025) Strategic Planning and Implementation. In: Fashion Management: A Strategic Approach. Bloomsbury Academic, New York, pp. 19-39. ISBN 9781350340565

Details

Type of Research:	Book Section
Creators:	Gee, Liz and Roncha, Ana
Description:	After studying this chapter, you should be able to understand: - the meaning of strategic planning and its importance to organisations - the implications of forces in the competitive environment at the macro and micro level - the choices and decisions available to help a fashion organisation achieve and retain competitive advantage
Official Website:	https://www.bloomsbury.com/uk/fashion-management-9781350340565/
Publisher/Broadcaster/Company:	Bloomsbury Academic
Your affiliations with UAL:	Colleges > London College of Fashion
Date:	2025
Date Deposited:	03 Nov 2025 14:32
Last Modified:	03 Nov 2025 14:32
Item ID:	24420
URI:	https://ualresearchonline.arts.ac.uk/id/eprint/24420

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