Items where Author is "Watson:Anna::"

Watson, Anna and Alexander, Bethan and Salavati, Leyla (2018) The impact of experiential augmented reality applications on fashion purchase intention. International Journal of Retail and Distribution Management, 48 (5). pp. 433-451. ISSN 0959-0552

Watson, Anna and Alexander, Bethan and Salavati, Leyla (2018) The impact of experiential augmented reality applications on fashion purchase intention. International Journal of Retail and Distribution Management. ISSN 0959-0552

Dada, Olufunmilola and Watson, Anna (2013) The effect of entrepreneurial orientation on the franchise relationship. International Small Business Journal. pp. 955-977. ISSN 0266-2426

Dada, Olufunmilola and Watson, Anna (2013) Entrepreneurial orientation and the franchise system: organisational antecedents and performance outcomes. European Journal of Marketing, 47 (5/6). pp. 790-812.

Watson, Anna and Dada, Olufunmilola and Kirby, David A. (2012) Toward a model of franchisee entrepreneurship. International Small Business Journal, 30 (5). pp. 559-583. ISSN 0266-2426 Item availability restricted.

Watson, Anna and Dada, Olufunmilola (2011) The franchising relationship: the role of entrepreneurial orientation. In: International Society of Franchising, June 2011. (Unpublished) Item not available online.

Watson, Anna and Dada, Olufunmilola (2010) Entrepreneurial orientation and the franchise system: organisational antecedents and performance outcomes. In: International Society of Franchising Conference, June 2010, Sydney. (Unpublished) Item not available online.

Watson, Anna and Anderson, Stacey (2010) Sustainable luxury: acknowledging and interpreting sustainability in branding strategy. In: In Pursuit of Luxury Conference, London, June 2010. (Unpublished) Item not available online.

Dada, Olufunmilola and Watson, Anna and Kirby, David A. (2010) Toward a model of franchisee entrepreneurship. Working Paper. Lancaster University Management School.

Watson, Anna and Dada, Olufunmilola and Kirby, David A. (2010) A model of entrepreneurial behaviours amongst franchisees: case study evidence from the UK property services sector. In: British Academy of Management, September 2010, Sheffield. (Unpublished) Item not available online.

Holt, Diane and Watson, Anna (2008) Exploring the dilemma of local sourcing versus international development - the case of the flower industry. Business Strategy and the Environment, 17 (5). pp. 318-329. ISSN 0964-4733 Item not available online.