Items where Author is "Banerjee:Arnab::"

Banerjee, Arnab and Dutta, Tanusree and Mishra, Aditya Shankar (2023) Value-based nudging of ethnic garments: a conjoint study to differentiate the value perception of ethnic products across Indian Markets. Journal of Fashion Marketing and Management, 27 (4). pp. 612-631. ISSN 1361-2026

Banerjee, Arnab and Jain, Pradeep (2022) The Potential Role of Irrationality and Behavioural Nudges in Entrepreneurship Development Policies in India. IIMS Journal of Management Science, 15 (2). ISSN 0976-173X

Banerjee, Arnab and Buhroy, Siewspah (2020) Majuli weaving cluster: a study on weaver dropout using industry competitive analysis and concepts of behavioral economics. Fashion Practice: The Journal of Design, Creative Process & the Fashion Industry, 12 (2). pp. 193-218. ISSN 1756-9389

Banerjee, Arnab and Kamdpal, Kritika (2024) Policy Implications of Cognitive Biases at Different Entrepreneurial Stages Leading to Action-intention Gap: A Conceptual Model. In: 6th Annual Conference for Aston India Center for Applied Research, 1-2 September 2024, Aston University Birmingham. Item not available online.

Banerjee, Arnab and Jain, Pradeep (2021) Re-Imagining Entrepreneurship Development Policies in India: The Potential Role of Irrationality and Behavioural Nudges. In: SUSCON 2021: 8th Annual International Conference on Sustainability, 26-30 July 2021, Shillong, India (Online). Item not available online.