Items where Author is "Foroudi:Mohammad M.::"

Foroudi, Pantea and Cuomo, Maria Teresa and Foroudi, Mohammad M. and Katsikeas, Constantine S. and Gupta, Suraksha (2020) Linking identity and heritage with image and a reputation for competition. Journal of Business Research, 113. ISSN 1873-7978

Foroudi, Pantea and Yu, Qionglei and Gupta, Suraksha and Foroudi, Mohammad M. (2019) Enhancing university brand image and reputation through customer value co-creation behaviour. Technological Forecasting and Social Change, 138. pp. 218-227. ISSN 1873-5509

Foroudi, Pantea and Jin, Zhongqi and Gupta, Suraksha and Foroudi, Mohammad M. and Kitchen, Philip J. (2018) Perceptional components of brand equity: Configuring the Symmetrical and Asymmetrical Paths to brand loyalty and brand purchase intention. Journal of Business Research, 89. pp. 462-474. ISSN 1873-7978