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Items where Author is "Foroudi:Pantea::"

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Jump to: 2025 | 2024 | 2023 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016

Number of items: 22.

2025

Gupta, Suraksha and Melewar, T C and Foroudi, Pantea (2025) AI strategy for global brand identity. Industrial Marketing Management, 131. ISSN 1873-2062 Item availability restricted.

2024

Gupta, Suraksha and Foroudi, Pantea and Melewar, T.C. and Rahman, Nor Aida Abdul (2024) Corporate Branding in Logistics and Transportation: Recent Developments and Emerging Issues. Routledge. ISBN 9781032412214

Rahman, Nor Aida Abdul and Melewar, T.C. and Foroudi, Pantea and Gupta, Suraksha (2024) The Role of Technology Advancement in Managing Business and Establishing Corporate Brand Image: Conception, Challenges, and Commendation in Logistics and Transport Sector. In: Corporate Branding in Logistics and Transportation: Recent Developments and Emerging Issues. Taylor and Francis. ISBN 9781003356882 Item not available online.

2023

Foroudi, Pantea and Gupta, Suraksha and Patel, Parth and Batsakis, Georgios and Vaatanen, Juha and Czinkota, Michael (2023) The effect of home country characteristics on the internationalization of EMNEs: The moderating role of knowledge stock. International Business Review, 32 (2). ISSN 0969-5931

2021

Tourky, Marwa and Foroudi, Pantea and Gupta, Suraksha and Shaalan, Ahmed (2021) Conceputlizing corporate identity in a dynamic environment. Qualitative Market Research: An International Journal, 24 (2). pp. 113-142. ISSN 1352-2752

Sumrin, Samina and Gupta, Suraksha and Asaad, Yousra and Wang, Yichuan and Bhattacharya, Saurabh and Foroudi, Pantea (2021) Eco-innovation for environment and waste prevention. Journal of Business Research, 122. ISSN 0148-2963

2020

Ozdemir, Sena and Gupta, Suraksha and Foroudi, Pantea and Wright, Len Tiu and Eng, Teck-Yong (2020) Corporate branding and value creation for initiating and managing relationships in B2B markets. Qualitative Market Research, 23 (4). pp. 627-661. ISSN 1758-7646

Foroudi, Pantea and Cuomo, Maria Teresa and Foroudi, Mohammad M. and Katsikeas, Constantine S. and Gupta, Suraksha (2020) Linking identity and heritage with image and a reputation for competition. Journal of Business Research, 113. ISSN 1873-7978

Gupta, Suraksha and Gallear, David and Rudd, John and Foroudi, Pantea (2020) The impact of brand value on brand competitiveness. Journal of Business Research, 112. ISSN 1873-7978

2019

Yu, Qionglei and Foroudi, Pantea and Gupta, Suraksha (2019) Far apart yet close by: Social media and acculturation among international students in the UK. Technological Forecasting and Social Change, 145. pp. 493-502. ISSN 1873-5509

Foroudi, Pantea and Foroudi, Mohamma M. and Nguyen, Bang and Gupta, Suraksha (2019) Conceptualizing and managing corporate logo: a qualitative study. Qualitative Market Research, 22 (3). ISSN 1352-2752

Hafeez, Khalid and Alghatas, Fathalla M. and Foroudi, Pantea and Nguyen, Bang and Gupta, Suraksha (2019) Knowledge sharing by entrepreneurs in a virtual community of practice (VCoP). Information Technology & People, 32 (2). pp. 405-429. ISSN 1758-5813

Foroudi, Pantea and Yu, Qionglei and Gupta, Suraksha and Foroudi, Mohammad M. (2019) Enhancing university brand image and reputation through customer value co-creation behaviour. Technological Forecasting and Social Change, 138. pp. 218-227. ISSN 1873-5509

2018

Hafeez, Khalid and Foroudi, Pantea and Nguyen, Bang and Gupta, Suraksha and Alghatas, Fathalla (2018) How do entrepreneurs learn and engage in an online community-of-practice? A case study approach. Behaviour and Information Technology, 37 (7). pp. 714-735. ISSN 1362-3001

Gupta, Suraksha and Foroudi, Pantea and Yen, Dorothy (2018) Investigating relationship types for creating brand value for resellers. Industrial Marketing Management, 72. pp. 37-47. ISSN 1873-2062

Foroudi, Pantea and Jin, Zhongqi and Gupta, Suraksha and Foroudi, Mohammad M. and Kitchen, Philip J. (2018) Perceptional components of brand equity: Configuring the Symmetrical and Asymmetrical Paths to brand loyalty and brand purchase intention. Journal of Business Research, 89. pp. 462-474. ISSN 1873-7978

2017

Foroudi, Pantea and Gupta, Suraksha and Sivarajah, Uthayasankar and Broderick, Amanda (2017) Investigating the effects of smart technology on customer dynamics and customer experience. Computers in Human Behavior, 80. pp. 271-282. ISSN 1873-7692

Melewar, T.C. and Foroudi, Pantea and Gupta, Suraksha and Kitchen, Philip J. and Foroudi, Mohammad M. (2017) Integrating identity, strategy and communications for trust, loyalty and commitment. European Journal of Marketing, 51 (3). pp. 572-604. ISSN 1758-7123

Foroudi, Pantea and Gupta, Suraksha and Nazarian, Alireza and Duda, Marta (2017) Digital technology and marketing management capability: achieving growth in SMEs. Qualitative Market Research: An International Journal, 20 (2). pp. 230-246. ISSN 1758-7646

2016

Foroudi, Pantea and Jin, Zhongqi and Gupta, Suraksha and Melewar, T.C. and Foroudi, Mohammad Mahdi (2016) Influence of innovation capability and customer experience on reputation and loyalty. Journal of Business Research, 69 (11). ISSN 1873-7978

Gupta, Suraksha and Malhotra, Naresh K. and Czinkota, Michael and Foroudi, Pantea (2016) The local brand representative in reseller networks. Journal of Business Research, 69 (12). ISSN 1873-7978

Gupta, Suraksha and Malhotra, Naresh K. and Czinkota, Michael and Foroudi, Pantea (2016) Marketing innovation: A consequence of competitiveness. Journal of Business Research, 69 (12). ISSN 1873-7978

This list was generated on Mon Nov 2 17:09:08 2026 GMT.

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