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Items where Author is "Wang:YiChuan::"
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Number of items:
2
.
J
Joseph, Abraham
and
Gupta, Suraksha
and
Wang, YiChuan
and
Schoefer, Klaus
(2021)
Corporate Rebranding: An Internal Perspective.
Journal of Business Research, 130. ISSN 1873-7978
O
Ozdemir, Sena
and
Wang, YiChuan
and
Gupta, Suraksha
and
Sena, Vania
and
Zhang, Shijie
and
Zhang, Minhao
(2024)
Customer analytics and new product performance: The role of contingencies.
Technological Forecasting and Social Change, 201. ISSN 0040-1625
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